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New Social Sixes program launches

February 14, 2018
Category: Game Development,
New Social Sixes program launches

Cricket Victoria today launched Social Sixes, an exciting new take on cricket skills and fitness designed to grow female participation in the sport.

Built in partnership with VicHealth, Social Sixes focuses on activities that are designed to get your heart pumping as well as teach you the basic skills required to play cricket.
The programs are run by qualified cricket coaches, and modified to suit a range of skill levels, so participants are not required to have had any prior experience playing cricket and are made up of a mixture of skills and drills, alongside gameplay.

Cricket Victoria Head of Female Cricket Sonya Thompson said the number of females playing cricket in Victoria had increased but this new product would provide a worthwhile alternative.

“Last year there was a 50% increase in females who play cricket in Victoria. We know there are more potential players out there who have loved playing cricket at school or in the back garden but aren’t quite ready to sign up for club cricket,” Thompson said.

“Social Sixes is designed for them. It is a program that enables participants to play cricket how they want to play: fast, fun and social.”

While Victoria has seen a surge in female clubs and competition, in conjunction with the rise of the Rebel WBBL, there are still many women who want to give cricket a go but feel unequipped to make the jump.

“Some of the barriers that were highlighted to us included general access, equipment and financial commitments. We’ve addressed this by offering pay as you play opportunities, holding sessions mid-week at a range of locations in Victoria and providing all the equipment required,” Thompson said.

VicHealth CEO Jerril Rechter said the organisation was proud to work with Cricket Victoria to deliver more opportunities for women and girls to get active.

“Getting enough physical activity into our week is so important for good health and happiness. Unfortunately, not all Victorians have the same opportunities to achieve good health,” Ms Rechter said.

“We know that women’s participation in organised sport is historically lower than men – in fact sport participation rates among women are half of those of men.

“We’re working with Cricket Victoria to deliver Social Sixes, a new and modified version of the game especially created for women and girls who want to give sport a go.”

Following a four-week pilot, the 2018 Social Sixes program kicks off this week with sites in Brunswick, Doveton, Geelong, Lilydale, Richmond and St. Kilda.

For more information visit www.socialsixes.com.au

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